Kuper Sotheby’s

Where You Truly Live Client Acquisition Postcard

CVCTX

Campaign Development

Market
Fayette County & Surrounding Counties (Rural)

Discipline
Marketing/Advertising
Graphic design
Custom illustration
Copywriting
Strategic planning

Creative Team
Mark Hail
Ralph Johnston

 

Creative Brief

The Rural is Cool Campaign included design/concept development – including radio spot, messages on hold, print ads, custom illustrations, testimonials, direct mail and social media elements. Message was focused around rural customers letting them know about CVCTX’s growing networks – bringing internet service to rural locations.